Custom Research Services
- Services
- Custom Research Services
What we do?
Customization is the latest trend
The team of OMR is known for setting new benchmarks across the industry. Thus, in this direction, we provide our clients with the flexibility of guiding the scope and direction of the analysis from scratch to the end. This helps the clients to reach the problem areas by optimizing the resources as compared to end feedback, which often leads to over utilization and at times wastage of resources.
We offer our clients a huge spectrum of tailor-made research services backed by an exclusive informational edge. Our investigations offer deeper insights into the niche segments, providing exclusive information and helping to develop competitive strategies and solutions.
Customization is the latest trend
The team of OMR is known for setting new benchmarks across the industry. Thus, in this direction, we provide our clients with the flexibility of guiding the scope and direction of the analysis from scratch to the end. This helps the clients to reach the problem areas by optimizing the resources as compared to end feedback, which often leads to overutilization and at times wastage of resources.
We offer our clients a huge spectrum of tailor-made research services backed by an exclusive informational edge. Our investigations offer deeper insights into the niche segments, providing exclusive information and helping to develop competitive strategies and solutions.
01
Discovery Call
It is the initial discussion to gain an in-depth understanding of the client’s requirements.
02
Proposal Sharing
The step involves the permutation and combination of possible courses of action to reach an optimal solution.
03
Scope Finalization through Multiple Iterations
After contemplating the alternatives, we decide upon the scope of the investigation and share the final proposal containing the knicks and knacks of the scrutiny.
What do we offer?
Competitive Landscape
We offer detailed competitive intelligence in the Active Pharmaceutical Ingredient (API) market, allowing clients to identify product differentiation, benchmark processes, and analyze effective strategies. Our analysts conduct detailed analysis of competitors' manufacturing capabilities, regulatory certifications (such as USFDA, EMA), pricing strategies, pipeline molecules, and global presence. This allows clients to identify competitive gaps, prepare for future challenges, and strategics growth effectively.
Tailored Market Sizing and Forecasting
The API industry is highly segmented by therapeutic application, synthesis method (chemical vs. biological), and region. We provide precise bottom-up or top-down approaches for segment-wise market sizing and forecasting, backed by validated historical data, future growth drivers, regulatory trends, and supply-demand analysis. Our tailored forecasts allow clients to plan geographic market launches and product portfolios with data-driven confidence.
Feasibility Studies
Technical, financial, and operational feasibility knowledge to launch a new API molecule or enter a new market is critical. Our feasibility reports provide clients a detailed information regarding current demand-supply trends, competition intensity, capital requirements, technological readiness, and regulatory windows. We support decision-making through balanced evaluation of opportunities and risks, assisting strategic investments in R&D or manufacturing.
Pricing Structure & Modelling
In a cost-aware API industry, price directly affects purchasing decisions. We help our customers design region-specific and dynamic pricing strategies through analyzing competitor price structures, price volatility in raw materials, and buyer selection. We monitor value-based price fluctuation driven by quality standards, therapeutic demand, and global compliance certifications to promote margin management and competitive advantage.
Go To Market Strategy Analysis
Marketing an API product, particularly in a regulated environment, involves a high level of planning. We help customers with well-formulated go-to-market strategies through key opinion leader (KOL) initiatives, distribution partnerships, regulatory submissions (DMFs, CEPs), and brand reinforcement. Our research helps you in market entry strategy that reflects compliance, product credibility, and trust, laying strong foundations in the local or international market.
R&D Strategy Roadmaps
The growing demand for complex generics, differentiated APIs, and biosimilars, strategic R&D planning, are some growth drivers. We create tailored R&D roadmaps specific to client goals and discover high-potential molecules, future patent cliffs, and innovation prospects. Our roadmap includes milestone planning, resource allocation, risk management, and collaboration strategies to navigate innovation.
Product Expansion Strategy
The dependence on a lean product base may constrain expansion and subject companies to market instability. We help clients in exploring product diversification strategies in rapidly growing therapeutic segments such as anti-diabetics, oncology, and antivirals. Our product growth strategy is market-driven, competitive gaps, and regulation windows orienting to global API market penetration and horizontal expansion.
Emerging Potential Markets for M&A
As consolidation is redefining the pharma manufacturing ecosystem, Mergers and Acquisitions (M&A) are vital to achieve scale, strengthen capabilities, and enter into new geographies. We assist clients in determining target businesses or strategic partnerships through detailed analysis of new entrants, regional leaders, innovation-driven companies, and contract manufacturers. Our analysis enables long-term market positioning and decision-making on value-creating M&A.
Other Services
Industry Reports
Our API market reports provide a 360-degree view of the global API industry. These include data on therapeutic class segmentation, regional analysis, production trends, cost structures, market size, and growth forecasts. Our report includes branded and generic APIs, small molecule and biologics, and provides in-depth insight into regulatory structures across geographies.

Consulting Services
Our pharmaceutical consultants help clients understand the API life cycle from raw material sourcing to the final formulation. Whether you're optimizing your global supply chain, discovering backward integration, or entering regulated markets, we provide effective strategies based on industry benchmarks and real-time data.

Corporate Profiling
We specialize in profiling API manufacturers and suppliers across the world. Our profiling covers extensive information on manufacturing capacity, product portfolios, regulatory certifications (USFDA, EMA, WHO-GMP), major clients, and strategic alliances. We assist you in tracking your competitors and potential partners in a dynamic industry.

How can we help you?
Reach out to discuss how our team can help your business achieve real results.